Motion design 2D
Nouvelle tendance vidéo, et surtout véritable opportunité pour les marques, le motion design permet de donner vie à vos projets digitaux.
Cette technique d’animation est un outil puissant pour mettre en image des données, des concepts, dynamiser des infographies ou encore simplifier des notions théoriques.
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What is motion design?
Animation design or 2D motion design is a graphic creation technique that involves animating graphic elements (shapes, characters, words, etc.).
All styles are possible, from the simplest to the most complex. Add to this music and sound effects, and you've got a creative, captivating and impactful rendering!
2D animation can be used for a variety of purposes. Whether it's a presentation video, an instructional video, a tutorial or a product video, motion design can be a real asset to your company's communications.
Motion design is particularly well suited to depicting abstract concepts that are hard to imagine. This technique makes a highly theoretical explanation attractive, easy to understand and memorable.
Why make a motion design video?
- Vast creative possibilities
- Easy-to-remember format
- Low-cost animation technique
- Vulgarizing complex information
- Playful explanations
- Modernized brand image
Interview and motion design
We can also add graphic inserts to a filmed video to energize and illustrate the video's content. This technique is particularly useful for interview videos. This can take the form of pictograms, drawings, wording, infographics, diagrams...
Anything is possible with 2D motion design. With the added touch of motion design, take your audience on an immersive experience and make your videos fun.
Your motion design corporate video
Corporate or institutional films often present more formal or complex information for an uninformed audience to assimilate. All the more reason to take care with your production!
Take care of the rhythm, the editing, and add dynamism by adding graphic elements created in line with your corporate identity. It's your message that comes to life, in your corporate colors.
Motion design makes a real impact on your target audience. In addition to being watched, your corporate film will be appreciated and your message memorized.
Present your product in motion design
Are you about to launch a new product on the market, or do you want to breathe new life into a campaign you've already launched? Motion design can help you stand out from the competition. Make a lasting impression with powerful images that match your brand image.
