Snack video content to fuel your social media
Court, percutant et ultra engageant, le “snack content” est le format roi des réseaux sociaux.
Idéal pour capter l’attention et maximiser votre impact, il vous aide à sortir du lot et à toucher votre cible efficacement. Vous voulez dynamiser vos contenus ? On commence quand vous voulez !
See also:
What is snack video content?
Par définition, le terme “snack” désigne un en-cas rapidement consommable.
On parle alors de snack vidéo pour désigner une vidéo courte, virale et engageante. Quelques secondes pour convaincre. Le petit chouchou des réseaux sociaux ! On le réalise autant en footage qu’en animation, et dans tous les formats disponibles.
Why use snack video content?
Short videos are a real trend on social media. Internet users are drowning in a mass of information on a daily basis. In this context, the challenge for brands is to stand out from the crowd and stop the scrolling.
Stand out from the millions of pieces of content being generated with content that grabs attention and can be viewed quickly! If they're well constructed, your videos will be seen to the end by your potential consumers. A perfect boost for your algorithm!
Need ROI
Measure results? Make creativity rhyme with data? Oh god, do we love digital! Everything that goes out can be tracked and analyzed! You want to implement a snack content strategy, but you want to be sure of getting a return on investment (ROI)?
We analyze for you all the parameters that are useful to your business (really useful, not vanity metrics that flatter the ego without delivering results), such as CTR, CPC, CPM impressions, conversions, bounce rate on your site from social network traffic.
Never again lack inspiration for your editorial calendar
Video snacks should be part of your social media strategy. A long video can be broken down into several capsules, each with a different stopping power. An infinite number of possibilities based on the same content.
Instagram, LinkedIn, TikTok, Facebook, Pinterest... Snack video content must be designed for each social media. Each platform has its own format and audience. Organic or paid? The message of your video snack won't be the same. Put your trust in our team of creative strategists.
